Scammers exploit MrBeast and BBC celebrities with deepfake videos

Deepfake videos featuring famous YouTuber MrBeast and BBC presenters have been circulating online as part of scams. Deepfakes are created using artificial intelligence to manipulate a person's face or body in a video. One such video on TikTok claimed to show MrBeast offering new iPhones for only $2. Similar scams used the likenesses of BBC stars Matthew Amroliwala and Sally Bundock to promote fraudulent schemes. Facebook, currently owned by Meta, has not yet removed the content despite being approached by the BBC. TikTok removed the fake MrBeast video and the account responsible for uploading it has been deleted. Platforms like TikTok have policies against "synthetic media" that uses the likeness of real individuals. Deepfakes have been a growing concern as AI technology advances, and it becomes increasingly difficult to identify fake videos. However, eagle-eyed viewers can spot signs of manipulation, such as mistakes in verbal cues and visual glitches. It's important to remember that videos offering something for nothing are usually a red flag, and unless it's verified in person, there are no "free" iPhones from MrBeast or Elon Musk.