September, Friday 20, 2024

Negative emotions arise as Pitchfork joins forces with GQ


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Publisher Condé Nast has announced that music website Pitchfork will merge with men's magazine GQ, resulting in the loss of several senior staff members. This decision, shared in an email from chief content officer Anna Wintour, has been met with sadness by many, especially considering the current wave of newsroom cutbacks worldwide. Two unions representing Pitchfork employees have strongly criticized the merger. Pitchfork, originally an independent music blog from Minnesota that was known for its honest reviews, was acquired by Condé Nast in 2015. The company did not respond to BBC's request for comment. The email from Wintour revealed that the merger will lead to layoffs, including the departure of editor-in-chief Puja Patel. Former Pitchfork staff members have expressed their disappointment and frustration on social media. The NewsGuild of New York and The Pitchfork Union have condemned the merger, stating that the employees deserve better treatment. Even musicians who have received negative reviews from Pitchfork have voiced their support for the publication, emphasizing the importance of music journalism. Pitchfork joins the list of music newsrooms that have faced hardships, including the closure of Q Magazine in the UK in 2020 and the discontinuation of NME's weekly print magazine in 2018.